Dubai Cares, a UAE-based global philanthropic organization, has announced the return of its annual culinary fundraising campaign, Taste of Giving. Beginning from World Food Day on October 16 to November 16, 2025, the initiative will once again unite the UAE’s F&B sector and the wider community in a collective mission to provide nutritious school meals for vulnerable children around the world.
The campaign brings together a wide range of the UAE’s most popular restaurants, cafés and consumer food brands, each pledging to donate a portion of their proceeds to Dubai Cares’ school feeding programs. Diners across the country are invited to support the cause by visiting participating venues, where every meal or product purchased will directly contribute to tackling hunger and empowering children through education.
“No child should have to choose between food and an education,” said Amal Al Redha, Director of Partnerships at Dubai Cares. “A school meal is more than just nourishment, it’s the promise of focus, dignity, and a chance to thrive. When children are nourished, they can learn, grow, and build a brighter future. We are deeply grateful to the restaurants, food manufacturers, and F&B brands that have stepped forward, and we invite the entire UAE community to join us. By simply dining out or choosing products from participating brands, you are strengthening our efforts to bring school meals to children who need them most.”
At the heart of Taste of Giving is a simple yet powerful partnership. Participating F&B partners across the UAE contribute in a variety of ways, from a percentage of overall revenue to proceeds from a signature dish. This collective generosity translates into a tangible result: every single dirham raised funds one nutritious school meal.
Globally, over 73 million primary school children in low- and middle-income countries attend school on an empty stomach, severely hindering their ability to concentrate and learn. School feeding programs are a proven intervention, boosting attendance, improving academic performance, and providing a crucial incentive for vulnerable families to keep their children in school.
Building on its success in previous years, which saw nearly 50 brands participate in 2024, the Taste of Giving campaign highlights the F&B sector’s vital role in driving social impact.
“On World Food Day, we are reminded that access to food is a basic right and a shared responsibility,” said Rita Nassar, Head of Corporate Communications & CSR, GCC & EGY – Americana Foods. “At Americana Foods, we are proud to support Dubai Cares’ Taste of Giving campaign to help provide school meals for vulnerable children. This initiative reflects our ongoing CSR commitment to advancing food security across the region, and we are honored to stand alongside Dubai Cares in turning the spirit of giving into a tangible impact for those who need it most.”
“Returning for a second year to support Dubai Cares with the Taste of Giving campaign is especially meaningful for us,” shared Natasha Sideris, Founder and CEO of Tashas Group. “At Tashas Group, we believe in giving back to the communities that welcome us, and this collaboration allows our guests to share in that purpose. Together, we’re proving that dining out can be both a delightful experience and a force for good.”
The first wave of partners for 2025 includes Al Beiruti, Americana Foods, bkry, Burro Blanco, Khadak Restaurant, Maestro Pizza, Minus Eighteen, Risen Café & Artisanal Bakery, all Tashas Group restaurants, The Maine, Th8 Palm Dubai Beach Resort, and TRIO Cafe, with more brands joining the movement daily. To view the full list of participating venues and learn more, please visit: www.dubaicares.ae/supports-us/tasteofgiving.
Restaurants, retailers, and F&B manufacturers interested in joining the campaign can register their interest here:
