RAK Properties has reported a record year as international buyers lifted sales to more than double last year’s levels and pushed new project launches past AED5.4 billion, CEO Sameh Muhtadi said, as Ras Al Khaimah’s appeal to global investors strengthens.
Speaking to Arabian Business on the sidelines of the developer’s 20th anniversary event, Muhtadi said the company had surpassed its most ambitious launch target yet, supported by a surge in foreign demand and a rising pipeline of hospitality and branded residence projects across the emirate.
“2025 has been a stellar year for us,” he said. “Our sales have been incredible.”
RAK Properties’ launches this year exceeded AED5.4 billion against a goal of AED5 billion. Sales climbed about 200 per cent from last year, with strong revenue and asset growth.
Foreign buyers now account for about 70 per cent of total demand, compared with a previously domestic-heavy investor base. Muhtadi said purchasers from the United Kingdom, Germany, the Netherlands, Armenia and Kazakhstan had entered the market, diversifying Ras Al Khaimah’s investor mix and expanding off-plan momentum.
The performance comes as Ras Al Khaimah accelerates large-scale development under the emirate’s Vision 2030 plan. Marjan and RAK Hospitality Holding recently merged to form a single entity under the Marjan name, uniting real estate, tourism and lifestyle operations to drive new master plans, including Al Marjan Island, RAK Central and Marjan Beach.
The integration is expected to create tens of thousands of jobs and expand the emirate’s hotel capacity to about 25,000 keys by 2032, supported by global operators such as JW Marriott, W, Nikki Beach, Nobu, Fairmont and Four Seasons.
RAK Properties, which holds 11 plots on Marjan Beach, plans to capitalise on that growth. Muhtadi said the developer aims to be the first to launch projects in the new district, adding that proximity to upcoming resorts by Mandarin Oriental, Rosewood and OMNIYAT will strengthen appeal for investors and residents.
Next year, the company expects to introduce six new RAK Properties-branded projects, including the Four Seasons Resort and Residences, a waterfront development valued at around AED1.6 billion to AED1.7 billion and scheduled to launch in the third quarter of 2026.
“We will be bringing more to the market next year than we have this year,” Muhtadi said. “Hopefully we will achieve new sales records.”
Average selling prices have doubled in two years, from roughly AED1,000 per square foot in 2023 to about AED2,050 this year, according to Muhtadi. Despite the increase, he said units remained competitively priced relative to comparable beachfront markets elsewhere in the United Arab Emirates.
RAK Properties will hand over 700 units by the end of this year and 1,200 units across five projects in 2026 as construction accelerates. The company typically moves from launch to on-site building within six months, a strategy Muhtadi said helps maintain investor confidence and early rental yields.
He added that the company’s focus remains on community-centred design rather than isolated projects.
“Our aim is to curate lifestyles,” he said. “That is what differentiates us.”
Ras Al Khaimah’s development drive, anchored by the Wynn Al Marjan Island resort and supported by a wave of new international brands, has positioned the emirate as one of the Gulf’s fastest-rising luxury and investment hubs. Muhtadi said RAK Properties would continue to play a central role in that transformation.
“We are very proud of our achievements,” he said. “We have a unique product and will continue this journey.”
